Move from data confusion to data clarity — empower your team to speak and think in data.
Data tools are powerful, but without data-literate people, they’re just noise.
Build a culture where analytics becomes part of everyday decision-making.
Course Overview
Digital transformation is no longer just about technology — it’s about people understanding data. While organizations are investing heavily in AI, analytics platforms, and data lakes, success depends on whether employees can speak the language of data.
This 1-day business-focused course helps participants define data literacy, understand the characteristics of a data-driven culture, and recognize different data personas within their teams. It also explores adoption strategies, the importance of analytics, and the art of data storytelling for influencing decisions.
Ideal for business leaders, managers, and departments transitioning into data-driven environments, this workshop provides the mindset, frameworks, and terminology required to build a truly data-literate culture — from the boardroom to the frontlines.
Learning Objectives
Data literacy fundamentals and cultural integration
Identifying and working with data personas
6-step Data Literacy Adoption Framework
Common data inequality challenges
Role of analytics in everyday decision-making
Data storytelling frameworks and storyboard planning
Visual best practices and communication do’s and don’ts
Who Should Attend
Business leaders, department heads, and team managers
Change agents and transformation champions
HR, L&D, operations, and innovation teams
Anyone leading or supporting data-driven initiatives
Prerequisites
No prior data or analytics experience is required.
A strong interest in digital transformation and business improvement is helpful.
Course Modules
Module 1: What is Data Literacy?
Explore the foundation of data literacy, cultural traits, personas, and implementation strategies.
Module 2: Data Literacy Adoption
Learn the 6-step framework, challenges to adoption, and how to assess and activate personas.
Module 3: Why Analytics?
Define analytics, its business value, and the teams that benefit most from deeper analytics understanding.
Module 4: What is Data Storytelling?
Discover visual and contextual storytelling techniques, storyboarding, and visual design mistakes to avoid.
Professional Outcomes
Completing this course positions participants as Data Culture Advocates, Analytics Enablers, or Business Decision Influencers — supporting the shift to evidence-based, insight-driven operations.
Certification Details
No specific exam for this course
Frequently Asked Questions
Is this course technical or strategic?
This course is strategic and people-focused. It does not teach tools or coding.
Is it suitable for HR or non-data teams?
Yes. The course is designed for any department looking to adopt a data-driven mindset.
What is a data persona?
Data personas represent different ways people engage with data. You will learn how to support each one.
Will this course help with digital transformation?
Yes. Data literacy is a foundational element in any digital transformation strategy.
Is data storytelling covered in detail?
Yes. You will learn the structure, visuals, and storytelling mechanics that influence decisions.
Is there a workbook or worksheet included?
Yes. The course includes frameworks, persona assessments, and planning templates.
Does this course include group discussions or roleplays?
Yes. The course includes interactive elements and team-based reflection activities.
Is this course HRDC claimable?
Yes. It is fully claimable under HRD Corp for eligible Malaysian employers.
Can this be run for executives or board members?
Yes. A customized executive version can be delivered for senior leadership teams.
Will I get a certificate of completion?
Yes. Participants will receive a GemRain certificate upon completing the course.