DM-102CL: Lead Generation Using Social Media Marketing

Name: DM-102CL: Lead Generation Using Social Media Marketing
Brand: Digital Marketing

RM2,500.00

RM1,650.00

Discover the secrets to effective social media marketing. Learn how to increase brand awareness, generate organic leads, and boost sales with this intermediate-level course.

Elevate your social media marketing skills and harness the potential of digital platforms with our comprehensive course, "Lead Generation Using Social Media Marketing." Designed for sales and marketing professionals seeking to enhance their social media expertise or business owners aiming to leverage social media for organic traffic, this course covers essential strategies and techniques.

Training Duration: 2 Days

Certificate Of Completion Available
Group Private Class
VILT Class Available
SBL-Khas Claimable

Download Course Outline

This course is entry to the intermediate level, for sales & marketing personnel who need basic skills on social media marketing or business owners who want to learn how to leverage social media to bring more organic traffic to the business.

Brand Awareness

Organic Lead Generation

Increase Sales/Profit

More Website Traffic

Promotion For New products & Services

Create Online Presence

Digital Transformation

Offline to Online
By the end of the training, participants will be able to:

To understand the impact of of social media platform

Setup, manage & optimize company’s Facebook fan page& Instagram business account

Know how to analyst and export report from FacebookInsight

Able to set up a social media marketing campaign

Able to produce social media content with effective copywriting.

Able to create a effective landing page (Call To Action Page)

Able to capture customer detail and nurture via email marketing.

Able to manage customer via Social Media

To provide a better Customer Experience
Stable Internet Access (At least 10Mbps above)

Valid Email ID (either Personal/Business)

Valid Facebook Account

Valid Instagram Account

Valid Google Account

Dual monitor will have an advantage for better learning experience

No prior experience is necessary
This course is suitable for:

Small Business Owner

Entrepreneur

Sales & Marketing Personal

StartUps

Digital Marketer

Social Media Marketer

SEO Specialist

Webmaster

Any individual who wishes to make use of social media to get more sales.
Module 1

Social media is a new norm, even my grandmother has a Facebook and Twitter account. In this chapter, we covered the importance of social media, types of content strategies can be used for businesses. We will focus on the world's top ranking platforms, Facebook; the pros and cons of using profile, groups, page for your business, how to get organic traffic, (especially trainer’s secret strategies), increase likes and followers at this platform as well as power keywords for closing sales! We will also learn how to set up Facebook page & essential settings and how to optimize it for search engine visibility.

Introduction to Social Media

Social Media Content Strategies

Social Media Marketing Tools

Power Of CopyWriting

Facebook Marketing

Instagram Marketing

Module 2
Every business needs to have an office or a storefront; With digital presence, your business needs to have a website! A so-called online-presence. In this chapter, you will learn how to get publicity and awareness via website marketing, we will discuss a few types of website marketing strategies & how to choose the right platform for your business online presence.

To accommodate the social media marketing strategies, we will also focus on creating a landing page, lead capture and how to nurture your cold leads into hot and responsive leads.

Fundamental of Website Design and Development

Choose Your Business Website Platform

Website vs Landing Page

Website vs Landing Page Component Create An Effective Landing Page.

DM-102CL: Lead Generation Using Social Media Marketing

WHAT WILL YOU LEARN

OBJECTIVES

PREREQUISITES

AUDIENCE

COURSE MODULE

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