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Advanced AI-Generated Content Mastery for Workforce

This 2-day immersive course equips professionals with advanced skills in Generative AI tools for content writing, visual design, and video production. Participants learn to use platforms like ChatGPT, Claude, MidJourney, Leonardo AI, Flux AI, Runway, and Heygen to create high-quality materials for marketing, training, and internal communications.

Duration:

Fees with SST:

2 Days

RM 2,700.00

Generative AI has redefined how businesses create, communicate, and innovate. From marketing visuals to video storytelling, AI empowers professionals to generate premium content faster and smarter — but mastery comes from knowing how to orchestrate multiple AI tools together.


This 2-day instructor-led program by GemRain Consulting provides hands-on mastery of top-tier AI tools across writing, visuals, and video creation. Participants will gain practical experience designing campaigns, generating branded media, and automating workflows using AI-enhanced productivity tools like Notion AI and Gamma.


By the end of the course, participants will have built a complete AI-powered marketing or training campaign — integrating text, visuals, and video — ready for deployment within their organization.

Module 1: Overview of AI and Prompt Engineering

  • Understand the evolution of AI, Large Language Models (LLMs), and prompt frameworks for precise and creative outputs.

Hands-on: Compare outputs from ChatGPT, Claude, and Perplexity for different content tasks.


Module 2: Using AI Tools for Written Content

  • Create emails, social media posts, marketing campaigns, and reports using ChatGPT and Claude AI.

Hands-on: Design a social campaign and automate responses via LLM-based tools.


Module 3: Productivity Tools for AI-Enhanced Workflows

  • Use Gamma for AI-driven PowerPoint creation, Notion AI for project management, and AI analytics tools for data interpretation.

Hands-on: Build a project management plan and automate report generation.


Module 4: Creating Visual Content with AI (Part 1)

  • Generate visuals with MidJourney, Leonardo, and Flux AI for campaigns and presentations.

Hands-on: Design branded marketing assets using AI-generated imagery.

Module 4 (Continued): Advanced Visual Design with AI

  • Refine visuals using Flux AI; apply advanced styling, compositing, and brand consistency.

  • Group activity: Design a collaborative visual campaign and receive peer feedback.


Module 5: Creating Videos and Avatars with AI

  • Build short marketing or training videos using Runway, Kling, and Heygen.

Hands-on: Create personalized avatar-based video messages in multiple languages.


Module 6: Final Project — AI-Driven Campaign Presentation

  • Integrate written, visual, and video elements into a single cohesive campaign.

  • Group project: Present an AI-powered transformation roadmap or media campaign using learned tools.

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Frequently Asked Questions (FAQs)

Will I create real content during class?

Yes. You’ll develop full text, visuals, and video using real AI tools.

Do I need design or video experience?

No. AI tools simplify creative production without technical skills.

Can I use this for internal training or marketing?

Absolutely. This course covers both internal and external content creation.

Is team collaboration included?

Yes. Group projects simulate real-world corporate workflows.

What if I’m new to AI?

The course starts from fundamentals and builds up to advanced practice.


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