Gen AI for Everyday Tasks Empowering Customer-Facing and Support Staff
This 1-day practical workshop equips customer-facing and support staff with the skills to apply Generative AI for enhanced communication, faster problem-solving, and efficient internal information lookup — all while improving customer satisfaction and sales conversions.
Duration:
Fees with SST:
1 Day
RM 1,620.00
Customer service and support roles are at the heart of every business. Yet, repetitive inquiries, delayed responses, and difficulty accessing SOPs often slow down performance. Generative AI can change that — enabling staff to deliver personalized, accurate, and timely support.
This 1-day instructor-led course focuses on integrating GPT-powered tools into daily operations for sales, service, and support professionals. Participants learn to segment customers, generate personalized communication scripts, simulate customer interactions, handle objections, and retrieve internal SOPs in real time.
By the end of the course, learners will confidently use Generative AI to streamline operations, strengthen client relationships, and enhance productivity — transforming everyday tasks into high-value interactions.
Module 1: Applying GPT to the Digital Marketing Funnel
Understand how AI enhances the AIDA model for sales and customer service.
Train GPT to manage objections (pricing, product fit, etc.)
Use AI to segment customers by demographic or behavioral data
Generate actionable, personalized insights that boost engagement
Module 2: Simulating Customer Interactions and Handling Objections
Develop dynamic, empathy-driven scripts for online, phone, or in-person conversations
Generate FAQs and best responses automatically
Apply prompt design for handling complex or emotional inquiries
Module 3: Application of GPT to Lookup SOPs
Access and summarize internal SOPs and policies using GPT
Ensure up-to-date, compliant, and accurate information during live interactions
Apply AI to decision support and process optimization
Module 4: Future Potential of AI in CRM and ERP Systems
Explore integration strategies between Generative AI and CRM/ERP tools
Understand AI’s role in customer data automation and workflow enhancement
Identify long-term opportunities for AI-driven service innovation
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Frequently Asked Questions (FAQs)
Is this course technical?
No. It focuses on practical, real-world applications of Generative AI for customer-facing roles.
Do I need prior AI experience?
No. The course starts with basics and applies them through interactive exercises.
Can this course help my sales or service team?
Yes. It’s designed specifically for improving communication and productivity.
Does it cover real use cases?
Yes. Participants work with realistic customer interaction and SOP retrieval scenarios.
Is it integrated with CRM systems?
The course introduces conceptual CRM/ERP integration strategies using AI.